26.2.09

states united


Despite my avoidance of politics, I am fascinated by designers who create pieces inspired by the government.
Take Greg Beauchamp, for example, and his stunning States United - inspired by Barack Obama's following words:
It's the answer spoken by young and old, rich and poor, Democrat and Republican, black, white, Latino, Asian, Native American, gay, straight, disabled and not disabled - Americans who sent a message to the world that we have never been a collection of Red States and Blue States: we are, and always will be, the United States of America.
Beauchamp also has an advertising documentary out, Art & Copy that I'd love to see.

What really struck me in the Creativity article is the idea behind the work. His goal is for States United to reach Obama directly via online word-of-mouth. The point, should he succeed: everyday citizens have the capacity to grab the president's attention.

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